Hi, I'm Maaike!

Who Am I

Hello! I'm Maaike, a UX design student in my last year with a passion for bringing creative visions to life.

I design how I experience the world. Traveling the world fuels my empathy and curiosity for diverse user perspectives. Exploring beauty sharpens my attention to visual detail and aesthetics. Dancing and listening to music trains my ability to work in a team and deal with the unexpected and practicing sports keeps me disciplined and focused on growth.

By bringing these perspectives together, I turn complex digital problems into clean, intuitive, and engaging products that people love to use.

My Approach

To me, creativity in (digital) design isn't about just applying surface trends or making things look fancy (even though that is definitely an important element), it's about finding smart, practical ways to resolve a problem for real people. I get genuine satisfaction from digging into user behavior and figuring out where users experience trouble.

My primary focus is always on User Experience Design: conducting research, mapping user flows, building information architecture, and validating concepts through usability testing. That said, I also bridge the gap to the visual side when needed by using tools like Figma, Canva Pro, and prototyping platforms to craft clean, functional UI media/wireframes and visual layouts.

How I Work &

What I Do

User Research & Usability Testing

I ground design decisions in real human behavior. Through qualitative user interviews, thorough testing, and feedback, I identify genuine pain points so solutions are built on evidence, not assumptions.

Information & User Journeys

Every great product needs a strong structure. I organize content and map out simple, logical pathways so the user journey can be what the users need without getting frustrated.

Wireframing, Prototyping & Functional UI

I bring abstract ideas into testable reality quickly. From quick sketches to refined low-to-mid fidelity UI layouts, I ensure that interfaces remain accessible, clear, and aligned with user expectations.

Product Optimization & Iteration

UX is an ongoing process. I enjoy analyzing existing platforms, testing early prototypes, and iterating/refining interactions to improve overall engagement.

Toolkit